PRIVACY POLICY
Effective Date: 17 March 2025
This Privacy Policy describes how AURALENS (“we”, “our”, “us”) collects, uses, and protects your personal information when you visit or make a purchase from our website.
1. Who We Are
AURALENS is an online brand operating in India.
📩 Contact Email: wearauralens@gmail.com
2. Information We Collect
When you use our website, we may collect:
Personal Information
- Name
- Phone number
- Email address
- Shipping & billing address
Order Information
- Products purchased
- Payment details (processed securely via third-party providers)
Technical Data
- IP address
- Browser type
- Device information
- Website usage behavior
3. How We Collect Your Data
We collect data through:
- Orders placed on our website
- Forms (contact, signup, checkout)
- Cookies & tracking tools (like Meta Pixel, Google Analytics)
4. How We Use Your Data
We use your data to:
- Process and deliver your orders
- Communicate with you (order updates, support)
- Improve our website and products
- Prevent fraud and ensure security
- Send marketing messages (only if you opt-in)
5. Legal Basis (India Context)
We process your data based on:
- Your consent
- Order fulfillment (contract)
- Legitimate business purposes
6. Sharing Your Information
We may share your data with:
- Payment gateways (Razorpay, Stripe, Shopify Payments)
- Shipping partners (Delhivery, BlueDart, etc.)
- Analytics tools (Google Analytics)
- Advertising platforms (Meta, Google Ads)
We do NOT sell your personal data.
7. Cookies & Tracking
We use cookies to:
- Improve your experience
- Track website performance
- Show relevant ads
You can disable cookies in your browser settings.
8. Data Storage & Security
We take reasonable measures to protect your data from:
- Unauthorized access
- Loss or misuse
However, no online system is 100% secure.
9. Data Retention
We keep your data only as long as necessary for:
- Order fulfillment
- Legal compliance
- Business operations
10. Your Rights (India Users)
You can:
- Request access to your data
- Ask for correction
- Request deletion
- Opt out of marketing anytime
📩 Email: wearauralens@gmail.com
11. Children’s Privacy
Our website is not intended for users under 18.
We do not knowingly collect data from minors.
12. Third-Party Links
We are not responsible for privacy practices of external websites linked from our site.
13. Changes to This Policy
We may update this policy anytime.
Latest version will always be on this page.
14. Contact Us
For any privacy-related questions: